Stefania Dermitzaki

I founded SD Strategy Lab to give boutique hospitality operators, villa owners and owner-led businesses the commercial and operational systems they need to run with clarity and control. With a background rooted in operational excellence and a focus on commercial literacy, I provide the strategic clarity required for sustainable growth in a competitive market.

What I Don't Do

I do not provide generalist consulting or 'synergy' workshops designed for broad audiences.

I do not replace your manager. When I work inside daily operations, it is to build and embed systems within an agreed scope, not to run the business long-term.

I do not offer stock consulting jargon or generic marketing campaigns for brand awareness.

I do not provide financial accounting or tax advisory services for your business.